UX Design Summer 2024 Internship at ThriftBooks
Over the summer, I had the wonderful opportunity to intern for ThriftBooks, specifically the ThriftBooks Marketing team, and working under their UX/UI Designer Karen Meyers.
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During my time at ThriftBooks I was instructed to redesign one of their pages on their website as well as a version for their mobile app. I applied my UX skills and completely redesigned one of the pages on their website and presented my design to the Operations team.
During this internship, I was tasked to redesign this page. This is the wholesale book page. The user group of this page is people who want to buy bulk orders of books.
1. Research
To begin this project, I researched ThriftBooks’ competitor websites and completed a competitive analysis an all of the different wholesale pages’ designs and analyzed all of their content. After I completed this analysis I scheduled a meeting with the Operation teams and sent them a questionnaire of what they want out of the new wholesale page.
These are the questions I asked in my questionnaire and the responses I got from the Operations team
Here is my competitive analysis of the different websites and the content of their wholesale pages
2. Ideation
After gathering responses on my questionnaire I created posters and used visual hierarchy to determine what is absolutely necessary to have on the new design and where content should be placed.
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This process of visual hierarchy really helped with my design and made me realized how important prioritizing your content is to your designs.​
Here is my poster with sticky notes showing the hierarchy of what should be on top and on the bottom.
3. Prototype
After figuring out the content I wanted to include I started wire-framing and sketching my designs on Figma.
Two roughly sketched low-fidelity templates I could use for my new design.
hand drawn mid-fidelity sketch after choosing on of the templates, a little more detailed design
After sketching out wireframes and prototype sketches, I conducted usability testing with a few ThriftBooks employees. These tests gave me helpful feedback on what I should improve for my final design.
4. Design
After getting feedback from my usability testing, I started my final high-fidelity design with interaction on Figma. Here is what it looks like below.
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Link to website design: Supply 2024www.figma.com
Link to mobile design: Supply 2024www.figma.com
At the last week of my internship, I presented my design to the Operations team. They were very pleased with my final design and gave additional feedback as well. This project gave me a deeper understanding of the UX process, as well as the importance of communication between the UX designer and stakeholders. Looking back, I am so grateful for this wonderful experience. I want to thank Karen Meyers for mentorship and support, the Marketing team for welcoming me to the team, and Ken Goldstein for allowing me to be part of his company for the 10 weeks of the internship.